Nearly half of all searches have a local intent. How many times have you added “near me” to a search query? That’s local SEO at work. Besides the convenience of identifying local service providers in our own little ‘hoods, we like to support our local businesses. It builds community.
What are backlinks?
SEO: It doesn’t stop with being a keyword genius and writing high-quality content. Backlinks also play an important role in your showing up in search engines. Backlinks are simply links from one website to another.
But know that all backlinks are not created equal
Pages with […]
I just returned from a month in Athens–a huge, sprawling city with densely packed residential areas. I stayed in a cute little Airbnb in Kypseli, a friendly, diverse neighborhood with which I quickly fell in love. Within a week I’d found my favorite bakery, café and bar. I looked forward to […]
What Is Local SEO?
More important, why is it important? This is why: Nearly half of all searches–an estimated 46%, have a local intent. That means their users are seeking information that is location-specific. Local SEO is about optimizing for a search query that is location-specific. Google and […]
Keep your GBP updated
Like your website, if you want your GBP to work for you, you need to optimize it and update it with current information. The best way to do this is to add your blogs to your GBP. Post excerpts of your blogs, then include important backlinks back to your website where users […]
How many times a day do you Google something? We’re constantly turning to Google for help—for directions, a correct spelling or definition, the weather, bus and train schedules, baseball scores and restaurant reviews. It’s hard to imagine life without this versatile tool. Yet many business… Read More »Leveraging the Power of Google Business Page